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Promoting Your Business With Twitter
We are often asked by our customers how do they promote their business on Twitter, so here’s some ideas about campaigns that work: - ‘Run a Competition’ – for example in Stockport today the following...
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Social Vs E-mail Marketing
This post is in response to other comments making the point that e-mail marketing still has some advantages over social marketing. The proposition was that people don’t engage with social media...
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The Bridge between Social and Digital marketing?
One of the current digital conundrums is how to integrate social marketing with traditional digital marketing, particularly as regards to websites. As a digital marketer you will be interested in your...
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Can I Get A Retweet
Gaining peer recognition is a part of human nature and this is no different when it comes down to getting Twitter satisfaction. Everyone loves to think that they are the Twitter pro’s of this world and...
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What Does ‘Klout’ Really Mean?
“The Klout Score measures influence based on your ability to drive action. Every time you create content or engage you influence others. The Klout Score uses data from social networks in order to...
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Spark Your Own Cultural Movement (In The Name Of Marketing)
Cultural Movements aren’t a marketing gimmick, they truly can achieve great things. They can inspire brands to turn their innovation into revolution, they can catapult brands into the stratosphere and...
View ArticleThe Power Behind Social – It’s You!
We have become a generation that relies on being constantly connected, if it’s not by a mobile device it’s at your computer through to a tablet. Twitter threw a bit of a wobbler yesterday and I for one...
View ArticleThe future of social marketing is 121
Of course, most surveys and articles predict a rosy future, but there are some growing threats to this picture. An article on Social Media Today provides a good insight and is based on the idea that,...
View ArticleWhy Viral Remakes Work….Fenton!!!
Over the years there have been many viral video phenomenons that have taken the world by storm. One of the most recent ones that is an office favourite, is the latest string of ‘Fenton’ YouTube videos....
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Google Penguin – Have You Been Left In The Cold?
Search engine optimisation has changed fundamentally, and as a result the Internet is maturing. Google’s recent ‘Penguin’ update seeks to punish websites that have thus far been using archaic ‘black...
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